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Revlon files for Chapter 11 bankruptcy protection

Diana L. Skinner June 21, 2022

Cosmetics giant Revlon submitted for Chapter 11 individual bankruptcy defense on Wednesday night as it grappled with a cumbersome personal debt load and a snarled offer chain.

The firm stated it expects to receive $575 million in debtor-in-possession funding from its present loan company foundation, which will enable to aid its day-to-day functions.

The submitting “will enable Revlon to offer our individuals the iconic goods we have sent for a long time, though furnishing a clearer route for our long term growth,” Revlon President and Main Government Officer Debra Perelman said in a press launch issued Thursday early morning.

“Our demanding funds composition has minimal our capacity to navigate macro-financial challenges in purchase to satisfy this desire,” Perelman additional.

Revlon’s personal bankruptcy submitting explained the business is now not able to well timed fill virtually 1-third of buyer demand from customers for its goods, because of to an incapacity to supply a “ample and standard supply of uncooked products.” Shipping parts from China to the United States requires Revlon eight to 12 weeks and costs 4 occasions 2019 prices, it explained.

Revlon is the initially important buyer-dealing with business to file for personal bankruptcy safety in what has been a yearslong pause of distress in the retail sector. Far more than a few dozen retailers submitted for individual bankruptcy in 2020, marking an 11-yr large, which professionals say was an substantial and Covid pandemic-driven pull-ahead of restructuring activity.

Via Could 31, S&P World wide Current market Intelligence tracked 143 bankruptcies, across all industries, so considerably this year, which is the slowest speed considering the fact that at least 2010. S&P only tracked three retail individual bankruptcy filings around the identical interval, the most affordable rely in at least 12 several years, it reported.

Now, having said that, as inflation rages, curiosity costs rise and buyers get started to pull back again paying on discretionary products, professionals predict additional retail providers will be pressured to restructure. Notably as lots of of these businesses grapple with ongoing provide chain troubles that have remaining them with the mistaken inventories.

The nail polish and lipstick maker, which is managed by billionaire Ron Perelman’s MacAndrews & Forbes, stated belongings and liabilities between $1 billion and $10 billion, according to a filing with the U.S. Personal bankruptcy Courtroom for the Southern District of New York.

Revlon had lengthy-expression credit card debt of $3.31 billion as of March 31, a securities filing demonstrates. The firm’s current market cap was almost $123 million as of the near of investing Wednesday. Trading of Revlon shares was halted in Thursday’s premarket session.

In late 2020, as trapped-at-residence consumers radically curtailed their expending on magnificence things, Revlon narrowly avoided individual bankruptcy when ample bondholders took part in its financial debt restructuring application. The firm had warned in early November of that yr that it may be compelled to file for Chapter 11 protection.

Its gross sales of about $1.9 billion in 2020 ended up down 21% from 2019 ranges. However the enterprise rebounded in 2021, Revlon’s revenue is still under pre-pandemic amounts.

Start-ups including Glossier, Kylie Jenner’s Kylie Cosmetics and Rihanna’s Fenty Natural beauty have also challenged Revlon as it vies for youthful consumers’ bucks.

Perelman’s MacAndrews & Forbes acquired Revlon in a hostile takeover for about $1.8 billion in 1985. It went general public 11 several years later on.

The company grew over the many years as a result of acquisitions, including of Coty’s Cutex small business and Elizabeth Arden. In addition to its namesake makeup banner, its portfolio also consists of Almay, American Crew and Britney Spears Fragrances.

Revlon could use its time in individual bankruptcy proceedings to prune its portfolio, given it owns quite a few manufacturers, some of which are accomplishing much better than other people, claimed David Silverman, a retail senior director at Fitch Scores.

“If executed efficiently, Revlon could emerge from bankruptcy with a cleaner stability sheet and a greater working profile, strengthening for a longer period term organization prospective clients,” Silverman reported.

PJT Associates is acting as economic advisor to Revlon, and Alvarez & Marsal is performing as restructuring advisor.

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