SMASHBOX COSMETICS LAUNCHES SMASHBOX OPEN STUDIOS, A RESIDENCY PROGRAM TO REDEFINE NEW BOUNDARIES OF BEAUTY

That includes Uzumaki Cepeda, Gabriela Ruiz, and Randijah Simmons

LOS ANGELES, April 8, 2022 /PRNewswire/ — Smashbox Cosmetics announces Smashbox Open Studios, a residency application supporting artists who seek out to redefine today’s splendor standards.

Artist Uzumaki Cepeda with her art installation at the Open Studios Group Show Event hosted by Smashbox Cosmetics at Smashbox Studios in Los Angeles

Artist Uzumaki Cepeda with her art set up at the Open Studios Group Demonstrate Function hosted by Smashbox Cosmetics at Smashbox Studios in Los Angeles

Launching from the planet-renowned Smashbox Studios in Los Angeles, the four-7 days incubator provides artists with top quality sources to generate, in tandem with a actual physical house to produce and showcase their operate. The application culminated in a team show at Smashbox Studios, where by the cohort unveiled three new tasks that drive boundary-breaking natural beauty expectations throughout cultures, generations, and genders.

The three artists invited to participate in the inaugural residency are Uzumaki Cepeda, who produces fake-fur environments created as safe havens for communities of coloration Gabriela Ruiz, a combined media artist who functions with lively colour palettes to take a look at concepts of self, property, and atmosphere and Randijah Simmons, a photographer and co-founder of local community innovative studio The Babe Cave LA.

“I needed to produce a lifestyle. Not just a studio. I didn’t want to exclude anybody. I required to plant a seed so people today could mature, and that intended anyone was welcome.”
Davis Element, Founder and SVP of Worldwide Resourceful at Smashbox Cosmetics

Each individual artist acquired a grant to commit in supplies, equipment, and sources to bring their visionary projects to life. Additionally, contributors had been invited to get advantage of the brand’s incredible breadth of methods:

SMASHBOX STUDIO Place & Equipment
Artists experienced accessibility to numerous Smashbox Studios products and services and applications these kinds of as: lighting gear, pictures tools, and studio area.

SMASHBOX EXPERTISE & MENTORSHIP
Artists were also released to Smashbox Cosmetics veterans who supplied assistance on images, lighting, branding and design, and make-up in science and observe, which include:

Davis Variable, Smashbox Cosmetics & Studios Founder Smashbox Cosmetics Head of Worldwide Artistic
Lori Taylor Davis , Smashbox Cosmetics Global Guide Professional Artist
Gabriel Eid, Smashbox Cosmetics & Glam Glow Vice President/Global Artistic Director
Jill Tomandl, Smashbox Cosmetics Vice President of Product Growth, Innovation & Model Sustainability
Brad Lansill, Smashbox Photographer

ARTIST SPOTLIGHTS
Smashbox will continue on to share articles throughout its social media that encapsulates artists’ assignments, their communities, and their journeys in evolving elegance standards.

Group Exhibit
To more interact numerous communities and audiences, artists presented their remaining tasks in a celebratory group demonstrate at Smashbox Studios on March 31, 2022.

Satisfy THE Open STUDIOS ARTISTS

UZUMAKI CEPEDA
Instagram: https://www.instagram.com/uzumaki.gallery/

Bronx-born artist Uzumaki Cepeda has risen to cultural prominence through a reliable visual language that produces soft areas for individuals of coloration. As a initially-technology Dominican-American, Uzumaki’s work examines security, comfort and ease, and company via the lens of those people usually remaining unprotected in public life and coverage. Using faux fur and spanning sculpture, painting, and set up, she generates havens for her community to see on their own in times of comfort.

THE Project
For her Smashbox Open up Studios challenge, Uzumaki developed a walk-in set up showcasing a fur-covered vainness and self-portrait sequence that explores her individual magnificence ideals.

RANDIJAH SIMMONS
Instagram: https://www.instagram.com/yungdij/

Self-taught photographer Randijah Simmons has built an expansive observe on viewing the elegance in her local community by way of a one of a kind lens. Elevated in South Central LA, Randijah’s expertise as a photographer, set designer, and resourceful director laid the foundation for The Babe Cave, a safe and sound and affordable workspace and group for all to make visuals, and aid their friends in undertaking the similar.

THE Undertaking
Randijah’s undertaking, a portrait collection combining true and surreal imagery, countering many years-extensive tactics of erasure of Black females and voices, by discovering the innovation and evolution of Black beauty.

GABRIELA RUIZ
Instagram: https://www.instagram.com/gabrielaxruiz/

Gabriela Ruiz is a self-taught artist whose practice spans sculpture, video, portray, and structure. Combining vivid shades and textures with located objects and industrial content, Gabriela produces installations that check out notions of dwelling, self, and environment. Drawing on her childhood and heritage, her get the job done demonstrates the Do-it-yourself function ethic she was elevated under, the vibrancy of Mexican cultural and artistic traditions, and her early publicity to subculture and fantasy as a suggests to escape truth.

THE Undertaking
An exploration of Brown hyper-surrealism, Gabriela’s selection of portraits reimagined magnificence beliefs from an altered point of check out. Developing out a unique set for every single portrait, she created a canvas for her subjects to consider on vibrant new personas.

ABOUT DAVIS Variable
The great-grandson of beauty legend Max Element, Davis Component was raised in the relatives business enterprise. At the age of 10, a stop by to the established of a Max Component shoot remaining Davis intrigued with the innovative system, from hair and makeup prep to styling and shooting. He gained his 1st camera at 13 and started shooting every little thing that caught his eye. The passions that seize his creativeness currently have been the supply of inspiration at an early age: As a teenager, Davis felt suitable at property capturing famous people driving the scenes utilizing his family’s products and solutions on beauty shoots.

His early experiences led Davis to the Art Middle, where by he honed in on his craft. Following performing trend shoots in Paris, Davis landed his first position with Seventeen, shot at Industria Super Studio in New York. The resourceful environment of the shoot prompted an epiphany: Davis understood that he required to make a similar room in his hometown of Los Angeles. In 1990, Smashbox Studios was born.

A Warhol-esque environment, Smashbox Studios supplied a room where artists could make and truly feel at property. Davis went on to discover a modeling agency, natural beauty company, and ultimately Smashbox Cosmetics. By his perseverance to art and resourceful expression, Davis has develop into a leader in turning Los Angeles into an epicenter of pictures.

His operate has appeared in Attract, Esquire, L’uomo Vogue, Harper’s Bazaar, Marie Claire, Italian Vogue and Vainness Fair. Davis has developed promotion campaigns for Smashbox Cosmetics, Maybelline, Pepsi, American Convey, Guess, Candies, and Mercedes-Benz among others.

Due to the fact offering Smashbox to the Estée Lauder Companies, Davis has served as head of Global Creative for Smashbox Cosmetics. He is at this time doing the job on his 1st ebook and show with Fahey Klien, which will give a glimpse into his journey as a photographer, entrepreneur, and resourceful pioneer.

ABOUT SMASHBOX COSMETICS
“Anything carries out of the studio into actuality.” – Davis Factor

Born in a Los Angeles photograph studio in 1990 by acclaimed photographer Davis Aspect, Smashbox quite swiftly turned a innovative hub for earth-course photographers, actors, versions and musicians. The resourceful energy on set confirmed no symptoms of slowing down – besides when the staff experienced to cease for makeup touch ups. In 1996, Smashbox Cosmetics was officially born.

In 2000, Davis produced Picture End, our original long-lasting primer. Now a cult-most loved, it was created to face up to any variety of light, digital camera, continuous movement, and do the job tricky all working day to maintain make-up looking much better, longer.

Right now, we go over and above the studio to create substantial performance, cruelty-cost-free color cosmetics, which are developed, examined, and vetted by our difficult-performing crew – all built to preserve up with anything at all lifetime throws at you.

More data might be located at smashbox.com | Instagram: @smashboxcosmetics | Twitter: @smashbox | YouTube: www.youtube.com/SmashboxCosmetics

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